Digital Strategies And Business Models

Digital Strategies And Business Models

Digital orientation of the business model and the strategy

As strategic changes often make up the basis of successful digital transformations, we support you comprehensively in the development of your digital strategy with our broad practical and theoretical expert knowledge.

Firstly, we analyse the impact of digitalisation on your industry and competitive environment as well as your current situation with the help of famous management tools, such as the SWOT analysis or the business model canvas. Building on this analysis, we will develop a strategy on how your company can leverage the new technologies and innovative opportunities to improve the current business model and to develop new business models. Throughout our consultancy services we demonstrate to you, using best practices among others, the new opportunities that are generated by digitalisation as well as the impact of digitalisation on e.g. your staff. Additionally, we give clear suggestions for action and together with you, generate your digital roadmap. The roadmap aims to define your individual path and sets structured milestones for the transformation from the status quo to the smart factory, which effectively utilises the opportunities of digitalisation for e.g. increased quality, productivity and employee satisfaction.

Throughout our all-in-one consulting service, we not only support you perfectly in the development of your digital strategy and business model, but also support you throughout the implementation of the changes.


Get familiar with the following illustration of the business model canvas, one of our key tools to analyse your current business model and the adaptation of your business activities to the new industry 4.0 opportunities. Using the interactive elements of the business model canvas, gain an initial overview of how industry 4.0 will change the individual components of your business model.


Key Partners


Software suppliers, cloud and plattform provider will become increasingly important partners. The importance of co-operations will increase, too.

Data collecting and data analysis as well as programming and process modelling will become key activities.

Key Activities




Data, plattforms, cloud infrastructure and software solutions will become important resources.

Key Resources




Value propositions will become increasingly individual and flexible. There will be a shift from product to solution providing with high relevance of after sales services.

Value Propositions


The direct customer contact will be more frequent. Co-Creation and crowdsourcing will be widespread methods.

Customer Relationships




Digital channels like virtual market places, mobile business or online sales gain significance. Customers expect an individual sales approach.





Customers ordering customised products in small quantities can be served more easily through the use of new technologies.

Customer Segments


Initial investments will increase. The running costs can be reduced. The fixed costs can be reduced as well through higher service focus.

Cost Structure



Flexible pricing modells and versioning are becoming more important. The service business will be an important source of revenue.

Revenue Streams



i4.0 Perspective: Change Management 4.0
i4.0 Perspective: Change Management 4.0
We have been accompanying many enterprises on their individual path to industry 4.0 for three years now.

What have we learned so far? In essence, digitalisation is a process of change which develops over a number of years and which influences the entire company. It also relates to the company’s culture and workforce’s acceptance. Keywords are qualification, flat hierarchies and agile project structures. The overall process of implementation will be much more significant than technological questions.

We will provide some first impressions for change management 4.0 and also an inspiration for your company. Get our perspective on change management.